About Qualicare North York
Qualicare North York is a nurse managed home care organization delivering comprehensive 360 degree care to families across North York and surrounding communities.
Our model combines clinical oversight, personalized care planning, and strong collaboration with families and healthcare partners. We are committed to delivering both breadth of service and depth of care.
As we enter a focused growth phase, we are seeking an experienced Business Development Manager to lead strategic expansion within our territory.
Position Overview
The Business Development Manager, reporting to the Executive Director, owns revenue growth within North York by developing, activating, and expanding high-value healthcare referral partnerships. This role is accountable for generating qualified client referrals that convert into active service agreements and for positioning Qualicare North York as the preferred nurse-managed home care provider within the community.
The Business Development Manager will coordinate and manage business development within a defined geographic area and ensure consistent, profitable growth in revenue through assessing, planning, implementing and evaluating local marketing & business opportunities. The Business Development Manager works closely with the Director to ensure smooth referral handoff, proactive follow-up, and optimization of referral-to-client conversion.
Key Responsibilities
Strategic Revenue Growth
- Develop and execute a structured business development strategy aligned with quarterly targets and key performance indicators
- Build, prioritize, and actively manage a high-value referral pipeline targeting accounts with strong recurring referral potential
- Generate qualified leads through strategic outreach and relationship cultivation
- Collaborate with the Director to convert referrals into active clients
- Monitor territory performance metrics and proactively adjust outreach strategy to maximize referral yield and revenue impact
Professional Referral Development
- Establish and deepen partnerships with hospitals, rehabilitation centers, retirement residences, primary health care providers, discharge planners, and community agencies
- Position Qualicare North York as the trusted nurse managed home care provider in the community
- In partnership with the Executive Director, conduct high value meetings, presentations, and educational sessions tailored to specific audiences
- Represent the organization at healthcare networking events and community initiatives
Market Intelligence and Expansion
- Identify new referral channels and strategic partnership opportunities
- Monitor local market trends and competitive activity
- Maintain Qualicare North York social media presence and engage in opportunity for community outreach via different social media communications
- Contribute to quarterly and annual growth planning
Accountability and Reporting
- Maintain accurate CRM documentation of all business development activity
- Provide weekly pipeline and performance reporting
- Track referral volume, conversion trends, and revenue impact
- Maintain disciplined follow up with referral partners
Performance and Compensation
- This is an outcome driven role measured by quarterly revenue growth, increase in qualified referral partnerships, growth in monthly referral volume, and referral to client conversion rate.
- Compensation includes a competitive base salary plus performance-based bonus tied to achievement of quarterly revenue and referral growth targets.
Qualifications
- Minimum five years’ experience in business development
- Healthcare, senior services, or community-based experience strongly preferred
- Demonstrated success in territory growth and revenue expansion
- Strong consultative skills within professional environments
- Excellent relationship building and presentation skills
- Experience managing pipeline through CRM systems
- Familiarity with social media platforms
- Valid driver’s license and access to a vehicle
Core Competencies
- Strategic and growth-oriented mindset
- High emotional intelligence
- Strong business acumen
- Self-directed and accountable
- Professional presence and confident communicator
- Alignment with nurse-led client-centered values
Flexible work from home options available.
Are you looking for a rewarding career in the healthcare industry? Look no further than Qualicare Home Care, a leading provider of compassionate and personalized care services. As a Great Place to Work certified organization with an impressive 90% approval rating, we pride ourselves on creating a supportive and fulfilling work environment for our dedicated team members.
At Qualicare Home Care, we understand that our employees are the heart and soul of our organization. That's why we strive to cultivate a culture of respect, collaboration, and growth, where your skills and contributions are valued and recognized. We believe that by investing in our employees' well-being and professional development, we can provide the highest quality care to our clients.
As a member of our team, you'll have the opportunity to make a meaningful difference in the lives of individuals and families in need. Whether it's assisting with daily activities, providing companionship, or delivering specialized healthcare services, your role as a caregiver will be vital in improving the quality of life for those we serve.
If you're passionate about providing exceptional care and want to be part of a trusted organization that prioritizes employee satisfaction, Qualicare Home Care is the perfect place for you. Join our team and experience the fulfillment that comes from making a positive impact every day. Apply now and embark on a rewarding career with us.
